The Jobs-To-Be-Done Handbook: Practical Techniques For Improving Your Application Of Jobs-To-Be-Done

We’ve written this book for the Jobs-to-be-Done student and practitioner who has a basic grasp of JTBD concepts (Forces Diagram, JTBD Timeline, Interview Process) and wants to strengthen their technique and continue to get better results out of their application of Jobs-to-be-Done. How to Use This Book The only person who knows what you’ll hire this book for is you (but we have our theories). Cons...
Paperback: 66 pages
Publisher: CreateSpace Independent Publishing Platform; One edition (April 23, 2014)
Language: English
ISBN-10: 1499339232
ISBN-13: 978-1499339239
Product Dimensions: 6 x 0.2 x 9 inches
Amazon Rank: 825285
Format: PDF ePub TXT ebook
reviews: I hesitate to give negative reviews on Amazon because as an entrepreneur I realize how difficult and expensive it is to get customers. However, with this book, I'm making an exception. I received "Jobs-to-be-Done: The Handbook" over this weekend. To ...
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